Search engine optimization (SEO) is the process of improving the visibility of a web site or a web page in search engines via the “natural” or un-paid organic.
SEO Techniques are very important: Creating effective Meta Tags, Title, description, and keywords, for better positioning. 301 Domain Redirect, 404-page error, robots – follow / no follow or no index.
Web link builder with Social Media Optimization (SMO) is also higher chance to rank your website and retain visitors online.